• Zach Maxwell

    Zach Maxwell is a relationship coach, writer, and co-founder of The Art of Conscious Love — a methodology he built alongside his wife Sally through 22 years of conscious, intentional partnership.

    With over 16 years of coaching experience, Zach has worked with couples, executives, industry-leading entrepreneurs, major recording artists, and students from around the world. What connects every client he's ever worked with is the same thing: a gap between how they're living and how they know they could be living — and a subconscious belief system quietly running the show from behind the scenes.

    Zach's work goes directly to the root. Drawing on his deep study of the subconscious mind, he helps clients identify the hidden beliefs and habitual patterns that drive their behavior in relationships — and rewire them. The result isn't incremental improvement. It's a fundamental shift in how people show up for the people they love most.

    A lifelong New Yorker turned Aspen local, Zach now lives in the mountains with Sally and their two children. When he's not coaching or writing, you'll find him on the mountain, playing music, or deepening the spiritual practice that informs everything he teaches.

  • Sally & Zach

    We’ve been together for over twenty years. We have two kids. And we coach couples through the hardest and most rewarding parts of their intimate relationships.

    Between us, we have over three decades of coaching experience. We’ve worked with hundreds of couples — from California to New York to Europe and the Middle East. We’ve written 80+ articles for the Aspen Daily News in our weekly column, “Modern Love.” And we’ve spent the better part of our careers studying what actually makes relationships work — not the idealized version, but the real, messy, complicated, beautiful version.

    We didn’t start here because we had it all figured out. We started here because we didn’t.

    Like most couples, we came into our relationship carrying subconscious beliefs about love that we’d never examined. We inherited cultural narratives about what marriage was supposed to look like that didn’t match our reality. We had the same recurring fights. We watched desire fluctuate. We struggled with transparency. We learned — sometimes the hard way — that love is not something you find and keep. It’s something you build and rebuild, consciously, over and over again.

    The methodology we teach isn’t something we invented in a classroom. It’s something we’ve lived. We developed it through our own marriage, refined it through decades of coaching other couples, and pressure-tested it against every kind of relationship challenge you can imagine.

    We practice every single tool we teach. The Narrative Audit. The Evidence Journal. The Think It Three Times Rule. The Unsaid List. The Four Buckets. The Resolution Conversation. The Conscious Sexual Agreement. These aren’t concepts to us. They’re how we live.

  • Sally Maxwell

    Sally Maxwell is a relationship coach, thought leader, and co-founder of The Art of Conscious Love — a methodology she built alongside her husband Zach through 22 years of conscious, intentional partnership.

    With over 14 years of experience in coaching and leadership, Sally brings a rare combination of rigorous personal development work and hard-won relational wisdom to everything she teaches. A former internationally competitive ski racer ranked 4th in the world, she knows what it takes to perform at the highest level — and she knows that no amount of external achievement substitutes for a life that feels deeply connected and alive on the inside.

    Sally's work is grounded in a simple but powerful belief: that the quality of our relationships determines the quality of our lives. Through The Art of Conscious Love, she helps couples move from patterns of disconnection and reactivity into partnerships that are intentional, resilient, and deeply fulfilling.

    Originally from Maine and New York City, Sally now lives in Aspen, Colorado with her husband and two children. When she's not coaching, you'll find her on the mountain, in the kitchen trying something new, or fully present with the family that inspires everything she does.

What We Believe

Your relationship is the most powerful vehicle for personal and spiritual evolution available to you. The challenges are not signs you chose the wrong person — they are the curriculum.

Sex is not optional. Monogamy must be designed. The whole truth must be spoken. And conflict, when resolved properly, is one of the deepest forces for intimacy there is.

We say things most coaches won't say. And we do it with love.